Transport And Lifting Services

How SEO boosted organic traffic by over 114% in a six month period.

Since being with NPA I have learned a tremendous about SEO and how to run my business more efficiently. Our sales have increased and we have been able to expand the company full time.
+ 100 %

increase in organic impressions

+ 100 %

increase in organic traffic

+ 100 %

organic visitors per month

THE COMPANY

Transport And Lifting Services

Transport and Lifting Services Ltd (TNL) started its operations in the year 2000 as a transportation company. In the year 2006, the company became a Private Limited company under the directorship of Mr. Paul M. Kimani and Ms. Lilian W. Mwangi. In 2011, TNL grew significantly and was ranked position 36 in the 2011/2012 Top 100 SMEs Ranking conducted by KPMG and Nation Media Group.
THE CHALLENGE

We needed our website to drive sales and help build our brand.

As a growing company, we needed our website to drive sales and help build our brand in the Lehigh Valley, Stroudsburg and Lancaster areas.

SEO was the main problem we were facing, we did not know how to even begin. Neil Patel made it possible to start increasing our traffic and grow organically. We never focused on SEO until we began working with NP Accel.

THE SOLUTION

What we did to achieve the great results

We worked consistently on all aspects of SEO month-over-month; we improved the site’s technical foundation, focused on competitive keywords for target pages, and assisted in refreshing old and writing new content to attract the right audience.
We’ve seen incredible growth in the site traffic, as well as huge gains in competitive keyword rankings. We’ve seen content marketing become a huge part of informing and attracting the right customer base.
EXTRA INSIGHTS

Lessons learned

We learned that it is very important to rank well for the right keywords, as they have tough competition. We’ve seen incredible growth in the site traffic, as well as huge gains in competitive keyword rankings.
We’ve seen content marketing become a huge part of informing and attracting the right customer base and will continue to strategically use content and on-page experience to encourage more lead conversions.
RECOGNITION

"Pinch Africa created and implemented a great strategy"